• Tobie DePauw

Grow your Ride Spot community

Updated: Dec 16, 2019


We designed Ride Spot as a toolkit to build an active community around your shop. When you invite customers to join you on Ride Spot, you build powerful connections to your store that increase event participation, store traffic and brand loyalty. Here are some ways to get your riders on board and in the saddle.

ADD A RIDE SPOT BANNER TO YOUR WEBSITE

Grab a web banner from our resources page or create your own and link it to your Affiliate profile on Ride Spot.

SHARE ON SOCIAL MEDIA

Share a "Join us on Ride Spot" post on social media inviting your riders to follow you on the platform. Create your own post, or pull one from our social media toolkit.

INTRODUCE RIDE SPOT TO YOUR EMAIL LIST

Announce your presence on Ride Spot in your next email campaign and invite everyone to join the platform and follow you.

A ROUTE FOR EVERY RIDE

Hang a RideCard on every bike in your shop to move the conversation past the transaction and help customers envision how much fun they'll have riding their new bike.

MAKE RIDE SPOT PART OF EVERY INTERACTION

Ask your staff to mention Ride Spot in regular customer interactions and invite them to join.

HOST A RIDE SPOT CLINIC

Offer a free 20-minute clinic to share how Ride Spot works and why it's a great tool for every rider. Use the platform's non-riding Event feature to plan and promote the clinic.

CREATE A NEW-RIDER CHALLENGE

Use the Challenge feature to create a simple riding challenge and invite new riders to participate. Once they ride the route, they can come into the store for a reward of your choosing.

Please tag @peopleforbikes and #ridespot when you share on social media. We'd love to see your posts! If you have any questions, send us an email - we're at your service.


For Affiliate support, contact: 

tobie@peopleforbikes.org

 

MAIL:

PeopleForBikes

2580 55th St #200

Boulder, CO 80301

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Ride Spot is an initiative of PeopleForBikes. The PeopleBikes Foundation is a 501(c)(3) organization (EIN 20-4306888) and the PeopleForBikes Coalition is a 501(c)(6) organization (EIN 39-1946697).

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